Meet Paul Fig.
Business Advisor + Personal Coach
Meet Paul Fig.
Business Advisor + Personal Coach
You have plenty of coaching options—so why me? Because my method has a proven track record of helping agents build the business they need to live the life they’ve always wanted or, at the very least, get on the right path.
So why did you get into real estate?
At one time, most of us had big dreams, but somewhere along the way in the day-to-day grind, it’s easy to lose sight of them. Sometimes, we even find ourselves chasing someone else’s or worse giving them up. Maybe we are not even sure how real estate fits in.
For me, being a real estate agent is more about being in a business that serves your life rather than only thinking in terms of transactions—it's about expanding your freedom; creating a fulfilling, financially stable life. That starts with running your business effectively and efficiently, meeting your responsibilities today, and securing your future while treating people fairly, doing the right thing, and making space for what truly excites you—travel, family, friends, hobbies, and new experiences.
But too many agents are working harder than ever without getting ahead. Instead of living their Dream, they’re trapped in financial and personal stress, more like a Nightmare.Â
That’s why I created the Fundamental Improvement + Growth (FIG) Method—a practical, results-driven system to help agents take control, streamline their business, and build the life they really want and reclaim The Dream.
If this resonates with you, let’s connect and see how the FIG Method can work for you.
With 30+ years in LA's luxury market, I’m not just a coach—I’ve been in the trenches as a field tested agent. I know first-hand the challenges agents face. Let’s talk and see if I can help you get on your success path.
The FIG Method.
The 7-step Foundational Improvement + Growth (FIG) Method is our structured holistic approach to help agents transform their businesses so they can achieve their Dreams. The FIG Method is used as a framework to create the change agents need to increase clarity, consistency, and confidence in running a successful business appropriate for their career + life stage. All Agents begin with the 60-Day REimagine Program, which guides individuals as they activate the FIG Method increasing effectiveness and efficiency and begin to close the gap between where they are today and the business they need to get on the path to the fulfilling life they want. With guidance, Agents find that the FIG Method is not overly complicated to implement.
Our 7-step Method.
1. Analyze Business
2. Create Vision
3. Stabilize Finances
4. Develop Strategy
5. Identify Systems
6. Design Plans
7. Activate the FIG Method
One-to-One Coaching.
The initial phase of our program is delivered through individualized, one-to-one sessions using a collaborative coaching approach that empowers you as an active partner in the process. Most sessions are delivered via video conferencing. Unlike large group coaching programs, this focused time allows us to activate the FIG Method in a way that’s deeply personalized and far more impactful. Together, we’ll uncover challenges, design solutions, and co-create strategies tailored to your unique personal and professional goals. This is not a one-size-fits-all approach—it’s a dynamic partnership where your insights and expertise combine with my proven methods to drive meaningful, lasting results. This one-to-one approach is continued following the REimagine Program for agents choose to enroll in the PFLA Club Program.Â
Non-agents.
A funny thing happened—our clients began asking if we could work with non-real estate agents. While this isn’t the primary focus of our business, we’ve found that our approach resonates with a wide range of entrepreneurs and individuals, from those starting a new venture to those transitioning into retirement and seeking their next adventure.
We continue to rely on the Fundamental Improvement + Growth (FIG) Method, a versatile framework that adapts to any stage or goal. Our mission remains the same: to help people create meaningful change and build the fulfilling future they deserve.
Programs.
Everyone starts here
REimagine Program
This 60-day program guides agents through the 7-step Fundamental Improvement and Growth (FIG) Method to transform their business. The program builds quick momentum, with agents working through each step. Agents will analyze their business and current situation and using this valuable information, they will create a business strategy based on what is most important. Agents will develop plans, structures, systems, and routines. The program culminates with each agent streamlining their business leveraging their unique experience, talent, and wisdom, aiming to simplify their operations and minimize the daily grind and stress. A limited number of agents are accepted into this program each month.‍Â
Get started today.
Ongoing Support
PFLA Club
These small working groups provide a Community of like minded individuals looking to continue to create growth and positive change. Participants meet weekly via video conferencing to review progress and plans, update and document all systems, and have an exchange of experiences and ideas with other group members. There are also opportunities for supplemental private one-to-one business advisory and coaching sessions. Clients must first complete the 60-Day REimagine Program.
Ongoing Support
REboot Programs
Quarterly reviews are available for existing clients as well as opportunities for past clients who have gone on to work independently but need to check-in and make adjustments to their business. In these programs, clients will review and revise their Mission, Goals, and Vision to assure that their business is in alignment with what is most important. Clients will then review their operation to identify strategic productivity and efficiency improvements. Programs can be delivered in group settings or one-on-one with their Advisor/Coach via video conferencing. Â
5 Promises.
Change
If you are serious about creating positive change and make a sincere effort, you will be amazed at the progress you can make using the FIG Method and programs.
Peace
By aligning with what is most important and focusing on the tasks, habits, and projects that move you in that direction, you will experience a new found peace.
Fitness
Your morning routine will improve your physical and emotional fitness and create a ripple effect to meet the challenges of business and daily life.
Finances
Fear of financial insecurity will leave you. You will develop an abundance mindset by first gaining financial clarity and then creating your money flow system that is aligned with your purpose.
Perspective
You will learn to deal with the issue at hand and stay in the present by reducing the tendency to judge yourself about the past or worry about the future.
